Definition

Noun: - A person, typically employed by a brokerage firm, advertising agency, or other service business, who is responsible for managing the account of a specific client. This role involves handling the client's requests, providing service, and acting as the primary point of contact.

Usage

• The term is used to describe a specific professional role within service-oriented industries, particularly finance.
• It functions as a countable noun (e.g., , ).

Examples

• Noun:
  • If you have any questions about your portfolio, please contact your customer's man at the brokerage.
  • The advertising agency assigned a dedicated customer's man to handle our company's campaign.

Advanced Usage

• The role of a customer's man is similar to that of an account executive or a relationship manager, focusing on personalized client service rather than just executing transactions.

Variants and Related Words

• Customer's broker (n): A near-synonymous term, often used interchangeably, specifically within stockbroking.
  • He worked as a customer's broker for a major Wall Street firm.

Synonyms

• Account executive: A person in charge of a client's account, especially in advertising or public relations.
• Relationship manager: A professional who manages the interactions and relationship with a key client.
• Registered representative: A formal term for a licensed broker who deals with clients.

Notes on Meaning

• The term is somewhat dated and industry-specific. In modern finance, titles like , , or are more commonly used for similar roles.
• The possessive form indicates a direct, assigned relationship to a specific client or set of clients.

Noun

1. someone in charge of a client's account for an advertising agency or brokerage or other service business