endorsement
/in'dɔ:smənt/ Cách viết khác : (indorsation) /,indɔ:'seiʃn/ (indorsement) /in'dɔ:smənt/
Học thuậtThân thiện
Definition
- Noun:
- The act of endorsing: The action of giving one's support, approval, or formal sanction to someone or something.
- A signature that validates something: A signature or statement on a document, especially on the back of a check, that makes it valid or transfers rights.
- Formal and explicit approval: Official or public support or authorization.
- A promotional statement: A statement, often from a famous person, praising a product or service in an advertisement.
Examples of Usage
- Noun:
- The celebrity's endorsement of the product boosted its sales significantly.
- The bank requires your endorsement on the back of the check before cashing it.
- The candidate sought the endorsement of several major newspapers.
- The book's cover features an endorsement from a famous author.
Advanced Usage
"Full endorsement": An unconditional signature on a check, making it payable to the bearer.
- He provided a full endorsement, so the check could be cashed by anyone.
"Blank endorsement": An endorsement that does not specify a new payee, converting the check into bearer form.
- Signing your name on the back without additional instructions is a blank endorsement.
Variants and Related Words
Endorse (verb): To declare one's public approval or support of; to sign the back of a check.
- The committee voted to endorse the proposal.
Endorser (noun): A person or organization that provides an endorsement.
- The company is looking for a popular athlete to be the endorser for their new sportswear line.
Synonyms
- Approval: The action of agreeing to something or accepting it as satisfactory.
- Authorization: Official permission or sanction.
- Backing: Support or help.
- Blurb: A short promotional description, as on a book jacket.
Related Phrases
Celebrity endorsement: The use of a famous person's name or image to promote a product.
- The marketing campaign relies heavily on celebrity endorsement.
Political endorsement: A public declaration of support for a political candidate.
- Winning the governor's political endorsement was a major victory for her campaign.
Related Idioms
- "Seal of endorsement": Implied strong, official approval. (Note: This is a conceptual phrase, not a fixed idiom like others, but it captures the idea of formal approval).
- Having the scientist's seal of endorsement gave the theory much more credibility.
Noun
- the act of endorsing
- a star athlete can make a lot of money from endorsements
- a signature that validates something
- the cashier would not cash the check without an endorsement
- formal and explicit approval
- a Democrat usually gets the union's endorsement
- a speech seconding a motion
- do I hear a second?
- a promotional statement (as found on the dust jackets of books)
- the author got all his friends to write blurbs for his book