marketableness
Definition
Noun:
- The quality or state of being marketable: "marketableness" refers to the degree to which a product, service, or item can be sold or traded in a market due to its appeal, demand, or suitability for sale.
Usage Examples
- (The product's ability to be sold easily was strong.)
- (They evaluate how easily the crops can be sold.)
- (They enhanced the product's appeal for sale.)
Advanced Usage
- "to assess marketableness": to evaluate how well something can be sold.
- Before launching the product, the team assessed its marketableness through surveys. (They measured its potential for sale.)
- "to enhance marketableness": to improve the saleability of an item.
- Adding a warranty enhanced the marketableness of the used cars. (It made them more attractive to buyers.)
Variants and Related Words
- Marketable (adj): capable of being sold; in demand.
- The artist created marketable paintings that appealed to collectors. (Paintings that could be sold easily.)
- Marketability (n): a synonym for "marketableness"; the same quality.
- The marketability of the software was proven by its rapid sales. (Its ability to be sold.)
- Unmarketable (adj): not capable of being sold easily.
- The outdated electronics were unmarketable. (They could not be sold.)
Synonyms
- Saleability: the quality of being easy to sell.
- Merchantability: a legal term meaning goods are fit for ordinary sale.
- Commercial viability: the potential for a product to be profitable in a market.
Related Idioms
- "A hard sell": a product with low marketableness.
- The luxury item was a hard sell during the recession. (It was difficult to sell.)
- "A hot commodity": a product with very high marketableness.
- The new video game was a hot commodity. (It sold very quickly.)