preference

Noun

• grant of favor or advantage to one over another (especially to a country or countries in matters of international trade, such as levying duties)

• the right or chance to choose
  • given my druthers, I'd eat cake
    

• a predisposition in favor of something
  • a predilection for expensive cars
    
  • his sexual preferences
    
  • showed a Marxist orientation
    

• a strong liking
  • my own preference is for good literature
    
  • the Irish have a penchant for blarney
    

Related words

• Synonyms: 
  druthers , predilection , orientation , penchant , taste