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meme plague
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philosophy The spread of a successful but pernicious meme,
especially one that parasitises the victims into giving their
all to propagate it. Astrology, BASIC, and the other guy's
religion are often considered to be examples. This usage is
given point by the historical fact that "joiner" ideologies
like Naziism or various forms of millennarian Christianity
have exhibited plague-like cycles of exponential growth
followed by collapses to small reservoir populations.