rotogravure
/,routəgrə'vjuə/
Học thuậtThân thiện
A newspaper page features a detailed rotogravure photograph of a city skyline.
Definition
- Noun:
- A printing process: A method of printing that uses photography to create an image on a metal cylinder (plate) for use on a rotary press. The image is transferred from this photogravure plate to the paper.
- Printed material: The text and pictures, often in a newspaper supplement or magazine section, that are produced using the rotogravure printing process.
Examples of Usage
Noun (Printing Process):
- The high-quality color images in the magazine were produced using rotogravure.
- Rotogravure is often used for long print runs of catalogs and packaging.
Noun (Printed Material):
- He collected the Sunday rotogravure to look at the photographs.
- The advertisement appeared in a glossy rotogravure section.
Advanced Usage
- Technical Context: In publishing and printing industries, "rotogravure" specifically denotes the combination of photogravure (an intaglio process where the image is etched into the plate) with a rotary web press for high-speed, high-volume printing.
- The company invested in a new rotogravure press for its packaging division.
Variants and Related Words
- Photogravure (n): A similar intaglio printing process from an etched copper plate, often used for fine art prints. Rotogravure is a rotary, industrial adaptation of this process.
- Gravure (n): A common shortened form of "rotogravure," especially in commercial printing contexts (e.g., gravure printing, gravure cylinder).
Synonyms
- Gravure printing: The general term for intaglio printing processes, including rotogravure.
- Intaglio printing: The broader category of printing where the image area is recessed below the surface of the plate.
Related Phrases
- Rotogravure press: The specific type of rotary printing press used in this process.
- The newspaper installed a new rotogravure press for its weekend edition.
A newspaper page features a detailed rotogravure photograph of a city skyline.
Noun
- using photography to produce a plate for printing
- printed material (text and pictures) produced by an intaglio printing process in a rotary press
- printing by transferring an image from a photogravure plate to a cylinder in a rotary press