discount

/'diskaunt/
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discount

The store offers a 20% discount on all winter coats.

Definition

  1. Noun:

    • A reduction in price: An amount of money that is taken off the usual cost of something.
    • A deduction from a debt: A sum or percentage deducted, especially for prompt payment.
    • Interest deducted in advance: Interest on a loan that is subtracted from the principal amount before the loan is disbursed.
    • The act of discounting: The action of reducing the selling price of merchandise.

  2. Verb:

    • To reduce the price of something: To sell or offer something at a price lower than the usual or listed price.
    • To disregard or minimize: To regard something as unworthy of serious consideration; to dismiss or underestimate its importance.
    • To anticipate and diminish the effect of: To make an event or piece of news seem less significant by expecting it beforehand.
Usage Examples

  • Noun:

    • The store is offering a 20% discount on all furniture this weekend.
    • He received a discount for paying the invoice early.
    • The bank loan included a substantial discount.

  • Verb:

    • The manager decided to discount the old stock to clear the shelves.
    • You shouldn't discount his advice just because he's young.
    • The market had already discounted the news of the merger.
Advanced Usage

  • "At a discount":

    • Meaning: Sold for less than the usual price; not in high regard or demand.
    • The shares are trading at a discount to their book value.
    • His ideas were held at a discount by the conservative committee.

  • "To take something with a grain of salt / at a discount":

    • Meaning: To not completely believe something; to be skeptical about its truth or accuracy.
    • You should take his stories about his travels at a discount.
Variants and Related Words

  • Discounter (n): A retailer that sells goods at discounted prices.

    • The company became a major discounter in the electronics market.

  • Discountable (adj): Capable of being discounted.

    • These bonds are discountable at the central bank.

  • Discounting (n): The act or practice of giving discounts; in finance, the process of determining the present value of a future payment.

    • The discounting of future cash flows is a key concept in finance.
Synonyms
  • Noun: Deduction, reduction, markdown, rebate, allowance.
  • Verb: Reduce, mark down, deduct; disregard, ignore, dismiss, brush aside.
Related Phrasal Verbs
  • Discount from:
    • Meaning: To deduct a specific amount from a total.
    • Ten dollars will be discounted from your total for the inconvenience.
Related Idioms
  • "Discount the possibility":
    • Meaning: To consider something unlikely or to rule it out.
    • We cannot discount the possibility of rain, so bring an umbrella.
discount

The store offers a 20% discount on all winter coats.

Noun
  1. an amount or percentage deducted
  2. a refund of some fraction of the amount paid
  3. interest on an annual basis deducted in advance on a loan
  4. the act of reducing the selling price of merchandise
Verb
  1. give a reduction in price on
    • I never discount these books-they sell like hot cakes
  2. bar from attention or consideration
    • She dismissed his advances

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