patronage

/'peitrənidʤ/
Học thuật
Thân thiện
patronage

The small bookstore relies on the patronage of local readers.

Definition
  1. Noun:

    • The support, encouragement, or financial aid given by a patron: "Patronage" refers to the support, often financial, provided by a person or organization to an artist, institution, or cause.
    • The regular business or clientele of a commercial establishment: It can mean the collective customers of a store, restaurant, or service.
    • (Politics) The power to appoint people to government jobs or grant other favors, often as a reward for political support: In a political context, it refers to a system of granting favors, contracts, or appointments.
    • A condescending manner or attitude: It can describe an attitude that implies superiority when dealing with others.
  2. Verb:

    • To support or be a regular customer of: To act as a patron for a business, artist, or organization.
    • To treat with an air of condescension: To behave in a way that shows you consider yourself superior to someone.
Usage Examples
  • Noun:

    • The museum relies on the patronage of wealthy donors to fund new exhibitions.
    • The café's patronage has increased since they started serving breakfast.
    • The senator was accused of using political patronage to reward his campaign workers.
    • I resent the patronage in his tone when he explains simple things.
  • Verb:

    • We make a point to patronage local bookshops instead of large chains.
    • She felt he was patronaging her by over-explaining the basic concept.
Advanced Usage
  • "Under the patronage of": Supported or sponsored by a particular person or group.

    • The concert was held under the patronage of the cultural minister.
  • "System of patronage": Refers to the established practice, especially in politics or the arts, of granting favors or support.

    • The old system of patronage in the arts has been largely replaced by public grants.
Variants and Related Words
  • Patron (n): A person who gives financial or other support to a person, organization, or cause.

    • She is a patron of the arts.
  • Patronize (v): Has two distinct meanings: 1) To be a customer of a business regularly. 2) To treat someone with an apparent kindness that betrays a feeling of superiority.

    • We patronize that café every weekend. (Meaning 1)
    • Don't patronize me; I understand the problem perfectly. (Meaning 2)
  • Patronizing (adj): Having a condescending manner.

    • His patronizing smile made her feel incompetent.
Synonyms
  • Noun (Support): Sponsorship, backing, funding, promotion.
  • Noun (Clientele): Trade, business, customers, clientele.
  • Noun (Condescension): Condescension, disdain, superiority.
  • Verb (Support): Support, frequent, shop at, sponsor.
  • Verb (Condescend): Condescend, talk down to, look down on.
Related Phrases
  • Political patronage: The practice of granting favors, contracts, or appointments to individuals or groups in exchange for political support.
    • The reform aimed to eliminate corruption rooted in political patronage.
Related Idioms
  • "Dispense patronage": To give out jobs or favors, especially in a political context.
    • As the new mayor, he began to dispense patronage to his loyal supporters.
patronage

The small bookstore relies on the patronage of local readers.

Noun
  1. the business given to a commercial establishment by its customers
    • even before noon there was a considerable patronage
  2. (politics) granting favors or giving contracts or making appointments to office in return for political support
  3. a communication that indicates lack of respect by patronizing the recipient
  4. customers collectively
    • they have an upper class clientele
  5. the act of providing approval and support
    • his vigorous backing of the conservatives got him in trouble with progressives
Verb
  1. be a regular customer or client of
    • We patronize this store
    • Our sponsor kept our art studio going for as long as he could
  2. support by being a patron of